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  • Student Biryani Swot

    Cargado por

    Jahangir Jawed
    1K vistas5 páginas
    SWOT Analysis of Student Biryani

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    SWOT Analysis of Student Biryani

    Copyright:

    © All Rights Reserved
    Descargue como PPTX, PDF, TXT o lea en línea desde Scribd
    Marcar por contenido inapropiado
    1K vistas5 páginas

    Student Biryani Swot

    Cargado por

    Jahangir Jawed
    SWOT Analysis of Student Biryani

    Copyright:

    © All Rights Reserved
    Descargue como PPTX, PDF, TXT o lea en línea desde Scribd
    Marcar por contenido inapropiado
    de 5

    PREPARED BY:

    JAHANGIR JAWED
    10154

    INTRODUCTION:
    The idea of establishing
    Cafe
    Studentswas
    conceived and materialized
    by Haji Mohammad Ali (Late)
    in 1969.
    It all started from home
    cooked Biryani and a few
    other dishes served from a
    small eatery located in
    Saddar,Karachi.
    It is that popular taste of
    Biryani which dominated the
    business name of Caf
    Students, and now Student

    SWOT ANALYSIS
    Student biryani (overall)

    STRENGTH:

    WEAKNESSES:

    Regionally
    recognized brand
    Strengths
    name
    This is an example text.
    Overall
    Go ahead an replace
    lowitcost.
    with your
    own text.
    Market
    This is an example
    leadership
    text.
    and are fast
    Opportunities
    expanding.

    proper marketing is not


    done.
    It is losing market
    share because taste is
    going down day by day
    leading to low
    satisfaction.
    Threats
    Focusing
    This is an more
    on
    example text.
    Go ahead an replace it with
    variety
    rather
    than
    your own
    text.
    THREAT:
    This is an example text.
    taste
    Direct competition

    This is an example text.


    Go ahead an replace it with
    your own text.
    This is an example text.

    OPPORTUNITY:

    Expansion via
    franchising or direct
    expansion within
    Pakistan.
    Expanding their
    market in foreign
    countries where
    Pakistani

    SS W
    T
    O T

    with other Biryani


    and fast-food
    restaurant.

    SWOT ANALYSIS
    tudent biryani (branch specific)

    STRENGTH:

    WEAKNESSES:

    Recognized brand
    name
    Strengths
    Overall moderate to
    This is an example text.
    Go ahead
    low
    cost.
    an replace it with your
    own text.
    Home
    This is an example
    delivery.
    text.
    Covering large
    Opportunities
    locality.
    This is an example text.
    Dine-in
    facility with
    Go ahead an replace it with
    OPPORTUNITY:
    your ownambiance.
    text.
    good
    This is an example text.
    Market
    penetration
    (through
    discounted
    coupon).
    Market expansion
    by offering their

    Lack of promotional
    activities (branch
    specific).
    Losing their goodwill
    due to lack of
    consistency in food
    Threats
    quality
    taste.
    This is and
    an example
    text.

    SS W

    T Direct competition
    Go ahead an replace it with
    your own text.
    This is an example text.

    THREAT:

    O T

    with other biryani


    and fast-food
    restaurant within
    near by areas.

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