Why do they make concept cars?

What purpose do concept cars serve? 

If you are even vaguely familiar with the automotive industry, you have heard about concept cars. A vital part of auto shows across the globe, concept cars have always managed to generate a whole lot of buzz and yet, they rarely ever seem to make their way onto production lines. It is weird, is it not? At least we think so, especially when you consider that automakers typically spend considerable sums on the development of concept cars and vehicles. So, it would seem counter-productive to not In fact, they aren't intended to production vehicles, right? We agree that the entire process and notion of concept cars may often seem pointless, but the truth is that concept cars are anything but pointless. To help you understand, we will start with a textbook definition of concept cars.

What are concept cars?

As the name suggests, a concept car is a car meant to demonstrate, you know, a concept. What concept would that be? Well, that depends and brings us to the key point of this article: what is the point of concept cars?

Why do they make concept cars?

The reason why any given automaker decides to make a concept vehicle often varies: the concept car could be a means to test the feasibility of a new technology or they could even be used to gauge the target audience's interest in new features. Concept cars can also be used to promote brand awareness in the market or to help the company experiment with unconventional ideas. The point is a concept car can serve myriad purposes.